Hello, I’m
I’m a Product Manager by day.
A Product Designer by night.

I will help you build your brand and grow your business. I create clarifying strategy, beautiful logo and identity design, engaging websites and ongoing digital marketing support.

and
grow your business.

Whether you are working on a new startup or have an existing product, I’d love the opportunity to help you and your team solve your most challenging problems.

Brand Development
Product Design
Social Media Marketing
E-commerce & Website
Digital Illustration

Education

B. Ed(Hons) Teaching English as Second Language (TESL)
Universiti Teknologi MARA, Malaysia
Dec 2007 - Dec 2012

Major in ESL, minor in Counseling & Psychology.

Frontend Web Development (Basic)
Malaysian Global Innovation & Creativity Centre (MaGIC)
Jan 2016 - March 2016

Basic knowledge on frontend web development using html & CSS.

Achievement

UiTM Best Entrepreneur Award

Firdaus Putra was nominated as UiTM Best Entrepreneur for his achievement with his startup, Boonga Studio.

MOHE Best Business Plan Award

Won the MOHE Best Business Plan Award by using his startup, Boonga Studio as the guideline.

TM SME - TVC ADS REPRESENTATIVE

Boonga Studio was chosen as the representative for the Telekom Malaysia TVC in 2012. Click here/ for video.

YOUTH ENTREPRENEURSHIP SUCCESS STORY: THE CASE OF BOONGA SHOES

Co-published the article with a UiTM lecturer, Mdm Norshiha. Click here to view article.

Projects

Buku 555 - Debt Management App

Co-founded Buku 555, a debt management app that has helped more than 60K+ users in less than 3 months from the date the app was launched in March 2018. I was in charge for the digital marketing campaigns and business development for the application, as well as overseeing the progress of the application development and the UI/UX design. Click here for more details.

Kapita - Food Truck Booking Platform

Co-founded Kapita App - an mobile booking platform for food truck community, offering vendors and consumers alike a convenient place to go to, bringing all sorts of amazing food together. Food truckers can place booking, update their business info, manage their menu and many more. More than 1000+ food trucks in Malaysia have registered with Kapita App. Click here for more details.

Pahang Go - Pahang Digital Transformation

Assisted the founder of Pahang Go with brand development and product development strategies. Also involved with the business development planning by meeting with potential partners for future collaboration with Pahang Go. Pahang Go Sdn Bhd is a GLC under Pahang State Government. Click here for more details.

Brainpot Space - Creative Event Space

Co-founded an Brainpot Space to empower the local artists, comics and trainers to highlight their artwork, comics, workshops and other events. The event space was also used by the public to celebrate their parties, reunions, meetings and for hangouts.

Malaysian Global Innovation & Creativity Centre

Collaborated with MaGIC for Instagram Marketing & Website Design workshops where I trained digital entrepreneurs on how to leverage the social media marketing to elevate their online business presence and increase their profit. I also train Website Design for people with zero coding background to enable their business presence via a proper website.

Malaysian Digital Economy Corporation

Hired as a freelance trainer to deliver the E-Usahawan program throughout Malaysia. Trained more than 1000+ participants consisting of entrepreneurs, professionals, lecturers and students. Topics covered under the program were Digital Marketing, Business Management, Graphic Design and Customer Experience.

Experience

Head (Product Manager)
ROVR, Petronas Dagangan Berhad
Feb 2020 - Present

Plan and lead development team on the implementation ROVR’s mobile fuel delivery platform, as well as managing communication involving cross-functional teams in accordance with PETRONAS digitalisation agenda to support ROVR’s business objectives for B2B and B2C platforms. My tasks include but not limited to:

a) Product strategy & roadmap
b) Product requirement & stakeholder management
c) Product features & requirements
d) Product and Project Management
e) Wireframing & UI/UX research

Product Manager
Touch 'n Go Sdn Bhd
July 2019 - Jan 2020

Lead the implementation of TNG’s mobility innovation by planning an end-to-end platform for more than 20 million users, involving cross-functional teams and manage external development team via Agile methodology. My tasks include but not limited to:

a) Product strategy & roadmap
b) Product features & proposals
c) Stakeholder management
d) User Research & User Experience

Product Manager / Project Manager
Data & Roses Sdn Bhd
Nov 2017 - July 2019

Plan and lead the implementation of current and new software products for the company’s clients to meet the business requirement and project deadline. I was also in charge of resource management, internal and external stakeholders management and preparing business proposals and quotations for new projects. My tasks include but not limited to:

a) Business & Product Roadmap
b) Product & Project Management
c) Product Design (UI/UX)
d) User Research & UX Copywriting
e) Digital Marketing Strategies

Product Manager / Sales
Rocket Integration Technology Sdn Bhd
Nov 2017 - July 2019

Plan and lead the whole development team to build internal and external products involving cross-functional teams. Apart from training internal team members, I also provide software training and digital marketing workshop for clients. I was also in charge of resource management, stakeholder management and business proposals.

Product Manager / Product Designer
Octo House
Dec 2014 - Jan 2017

Plan and lead the implementation of their SaaS product that helps entrepreneurs with their social media marketing via Instagram platform. Managed to produce RM100K revenue after one month of launching the product to the market. I was also in charge of Instagram marketing workshops throughout Malaysia via MDec, INSKEN and MaGIC.

Manager / Founder
Boonga Studio
Dec 2008 - Dec 2014

Began my entrepreneurial journey during my undergraduate years and produced customized art sneakers. I was in charge of the brand development, digital marketing, production and resource management. Dealt with all media appearances for the brand on televisions, newspapers, magazines and radio. I was also in charge of managing the E-commerce store, a physical clothing store and a T-shirt printing workshop at the age of 22.

What people say
about Firdaus Putra..

My Blog

Coming Soon!

Are you ready to

I’m always interested in hearing about new projects and opportunities.
You can tell me about the problems you are trying to solve. I’d love to listen and see if there’s anything I can do to help you.

I’m always interested in hearing about new projects and opportunities.

You can tell me about the problems you are trying to solve. I’d love to listen and see if there’s anything I can do to help you.

Kuala Lumpur, Malaysia